Ignore the

Hardware

you see at

CES?

This needs a subheadline here media company run by business experts focused on the business of technology. Omni-channel media company run by business experts.

MIKE TREFF

Co-Founder,
ON_Discourse

Yes

Everything is software.

Yes

Everything is software.

MIKE TREFF

Co-Founder,
ON_Discourse

No

MIKE TREFF

Co-Founder,
ON_Discourse

Hardware is Differentiation

No

Hardware is Differentiation

MIKE TREFF

Co-Founder,
ON_Discourse

Everthing is about software, thats where the innovation is.

A few years ago, frustrated at seeing the US Men’s National Team (USMNT) struggle to qualify for the World Cup, I remember thinking to myself, “what can we, as fans, do to make sure the USMNT wins a World Cup in our lifetime?”

My experiences as the founder and chairman of Stockade FC (a semi-pro team in the Hudson Valley) and the co-founder of Street FC (“SoulCycle, but for pickup soccer”) have given me front-row seats to the shortcomings of our nation’s approach to the beautiful game.

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Hardware vs. Software

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But…

But…

Sofware will consolidate and you will see a company’s only differentiation will be in hardware.

Why does this matter? In the absence of a hyper-competitive domestic league, we are failing to produce world-class players and attract the best talent from abroad while they’re still in their prime. It’s an open secret that top American players flee to European leagues as soon as they hit their teens, while the best players in the world look to wind down their careers in the MLS. The closed nature of our leagues has created a comfortable, risk-averse culture that is the antithesis to the spirit of the game worldwide.

Well…

Hardware has been a commodity. Just look at curved flat screen TVs.

Why does this matter? In the absence of a hyper-competitive domestic league, we are failing to produce world-class players and attract the best talent from abroad while they’re still in their prime. It’s an open secret that top American players flee to European leagues as soon as they hit their teens, while the best players in the world look to wind down their careers in the MLS. The closed nature of our leagues has created a comfortable, risk-averse culture that is the antithesis to the spirit of the game worldwide.

I know, but…

I know, but…

Sofware will consolidate and you will see a company’s only differentiation will be in hardware.

Why does this matter? In the absence of a hyper-competitive domestic league, we are failing to produce world-class players and attract the best talent from abroad while they’re still in their prime. It’s an open secret that top American players flee to European leagues as soon as they hit their teens, while the best players in the world look to wind down their careers in the MLS. The closed nature of our leagues has created a comfortable, risk-averse culture that is the antithesis to the spirit of the game worldwide.

Sure, But…

Hardware becomes a race to the bottom. Its a short term win, not long term disruption.

Why does this matter? In the absence of a hyper-competitive domestic league, we are failing to produce world-class players and attract the best talent from abroad while they’re still in their prime. It’s an open secret that top American players flee to European leagues as soon as they hit their teens, while the best players in the world look to wind down their careers in the MLS. The closed nature of our leagues has created a comfortable, risk-averse culture that is the antithesis to the spirit of the game worldwide.

Wrong, because…

Wrong, because…

Don’t confuse the hype for the place of difference.

Why does this matter? In the absence of a hyper-competitive domestic league, we are failing to produce world-class players and attract the best talent from abroad while they’re still in their prime. It’s an open secret that top American players flee to European leagues as soon as they hit their teens, while the best players in the world look to wind down their careers in the MLS. The closed nature of our leagues has created a comfortable, risk-averse culture that is the antithesis to the spirit of the game worldwide.

editor@ondiscourse.com